euinside

Cause and Effect in European Politics and Law

Media behaviour and the behaviour towards media in Bulgaria

Adelina Marini, July 24, 2009
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This is how the journalists in Bulgaria received the information about the members of the new government as well as its structure. If Mr. Borisov (prime minister designate) wants his ideas, which will not always be well accepted by the society, to be well comprehended by media in the future, he should do his best so that journalists receive as soon as possible the information they need in the most civilized way. This is not rocket science. To gain experience media experts of GERB (the ruling party) should see how a European council is organised or just to consult with experienced specialists.

Communicating with media is not only a way to boost personal rating but only a way to loose support. But what is most important is that voters form their opinion through media.